LONDON (2 March 2017) — GREECE: A MODERN CLASSIC

It’s time to sit up and take notice of Greece for more than just its economic woes, says National Geographic Traveller (UK). Its April issue explores Greece’s creative renaissance, talking to the artists, musicians, chefs and entrepreneurs who are taking risks, turning traditions on their head and pursuing their dreams, despite — or perhaps because of — the harsh realities of the financial crisis. This comes on the back of a reported recent spike in demand for Greek holidays among UK travellers.

Glen Mutel, deputy editor of National Geographic Traveller (UK), said: “Not only are UK tour operators reporting that bookings to Greece are significantly up for 2017, but it seems the country is also in the midst of a creative bloom. Our cover story shines a light on some of the people who have contributed to this, from graffiti artist Cacao Rocks — who appears alongside his work on our eye-catching cover — to sculptor Stathis Alexopoulos.”

Contributor John Malathronas, who put the feature together, said: “Greeks are proud of their ancestry. The resourceful way they’re coping with the financial crisis demonstrates an ingenuity and creativity equal to any they’ve exhibited in times of calamity throughout the 30-odd centuries of their history.”

The cover story is also available online, at natgeotraveller.co.uk/greece-a-modern-classic

The April issue of National Geographic Traveller (UK) hits the newsstands in a week when several UK operators have reported an upsurge in Greek bookings. Kuoni is reporting a 30% year-on-year increase in bookings, while Thomas Cook has seen a 40% rise in Greek holiday bookings across the group (for its UK, Nordic and Continental Europe markets).

Chris Mottershead, managing director, Thomas Cook UK and Ireland, said: “Greece is proving extremely popular with customers this summer and both the mainland and islands are seeing big growth in bookings.”

Meanwhile, the April 2017 edition of the magazine comes with a FREE Austria active guide.

Also inside the April issue

Destinations: We explore the colours of Colombia; traverse the ancient Silk Road; head to the bayous of Louisiana; and spend a long weekend in Macedonia.

Cities: Our urban highlights this issue include Paris, Shanghai, Berlin and Glasgow, while our picture story captures Siena’s famous Palio horse race.

Smart Traveller: Jordan’s new 370-mile trail, the best rooms in Rotterdam, a pop culture tour of Tokyo, Hampshire’s bountiful produce and Hull, the 2017 City of Culture.

Author Series: Garrett Carr on Ireland’s border.

Travel Geeks: Ask the Experts includes advice for first-timers to Hawaii and on house swaps, plus tips on photography and navigating naturally.

PLUS: Win a five-day trip for two to Newfoundland. natgeotraveller.co.uk/competitions

For a 26-page digital sample of our April 2017 issue, visit: magazine.natgeotraveller.co.uk/apr17

National Geographic Traveller (UK) has a cover price of £3.95, via subscription and on newsstands, and is published 10 times a year. Visit natgeotraveller.co.uk for more information.

Current subscription offer: £25 for 10 issues, saving 37% on the cover price. natgeotraveller.co.uk/subscribe

Website: Competitions, subscriptions, blogs, features and more. natgeotraveller.co.uk

Find us on Facebook: facebook.com/NatGeoTravelUK
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The National Geographic Traveller (UK) app is available for iPad from the App Store: bit.ly/NGTUKapp

NOTES

National Geographic Traveller (UK) is published under license by APL Media Limited, from National Geographic Partners LLC in Washington, D.C. The 180-page travel and lifestyle magazine was launched in December 2010, and is packed full of you-are-there photography, authentic travel experiences and inspiring narratives. natgeotraveller.co.uk

National Geographic Partners LLC (NGP) is a joint venture between National Geographic and 21st Century Fox, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. NGP returns 27 percent of its proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education. nationalgeographic.com

National Geographic Society is a leading nonprofit that invests in bold people and transformative ideas in the fields of exploration, scientific research, storytelling and education. They support educators to ensure that the next generation is armed with geographic knowledge and global understanding. National Geographic Society aspires to create a community of change, advancing key insights about the planet and probing some of the most pressing scientific questions of our time. Their goal is measurable impact: furthering exploration and educating people around the world to inspire solutions for the greater good. nationalgeographic.org

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