Project Description

Founded in 1931, the American Society of Travel Advisors is the world’s largest association of travel professionals.

ASTA Worldwide
Destination Guide

Produced annually, the 350+ page publication is a comprehensive member and country reference guide. Printed each September, the high-gloss, colour publication reaches 55,000 of the most influential members of the US travel industry. The guide acts as a useful source for the American Society of Travel Agents (ASTA), detailing the society’s code of ethics, history, member benefits and listing all international members. Country guides are filled with essential facts and information, with additional editorial content on some of the highlights and what not to miss.

Key Statistics

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Reaching the most influential people in US travel
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26% of readers have annual sales over
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55% of readers have annual sales over
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of all travel sold through the travel agency distribution channel is sold by ASTA Members, a market which totalled US$122 billion last year