The February 2017 issue of ABTA Magazine is now available online, with the print version sent to all subscribers. As well as offering inspirational destination content, focusing on Malaysia, ABTA Magazine ensures its readers are one step ahead of the game, with cutting-edge analysis and reports — this issue, on the important topics of responsible tourism and the growing trend of ‘bleisure’ travel.

The February issue is accompanied by the Travel Trends supplement, offering a closer look at some of the destinations to watch this year, including Kerala, the Deep South and Denmark, as well as emerging and key trends in travel.

In light of Brexit negotiations, a new US president and the ongoing threat from terrorism, editor Jo Fletcher-Cross comments: “[[Although]] it might seem as though the future is somewhat unpredictable, there are so many bright spots, too, and while times may be challenging, there are lots of opportunities out there.” This year also sees ABTA Magazine increase from four to six issues annually. “I’m really looking forward to covering even more industry news, analysis and destinations,” says Jo. “There’s plenty of inspiration to get through tricky times.”



Cover story: Malaysia
Traditional but modern, urban but rural – Zoe McIntyre explores this dynamic country, from its vibrant cities to tranquil paradise beaches

Analysis: Responsible tourism
This year marks 20 years of responsible tourism, so we examine how the industry is looking forward to a more sustainable future

Special report: Bleisure
Business or pleasure — why not combine the two? John Fitzsimmons examines the new phenomenon of mixing work with down-time on the road

Inside… Crystal Cruises
A closer look at Crystal Cruises, the luxury cruise line with an expanding range of vessels

Destination: UK
Inspiration for staycations in England, Scotland, Wales and Northern Ireland

Q&A: Sebastian Hirst
The head of sales for The Moorings, a TUI Group company, talks work, travel and what’s next for the company

Travelogue: Miami
Florida’s southern city is reimagining itself as a vibrant, artistic hub and cultural powerhouse

To read the e-zine version of this edition, visit:

Travel Trends:

Website: Content, competition, blogs, features, back issues and more.

Twitter: @ABTA_Magazine

Notes to editors:
ABTA Magazine is a quarterly trade publication, produced by APL Media Limited for ABTA, the travel association. The magazine is entirely funded by advertising, and is produced at no cost to ABTA Members.

ABTA Magazine is distributed on a named basis to all ABTA Members — comprised of travel agents and tour operators. It’s also distributed to all UK tourist board offices and the head offices of ABTA Travel Industry Partners, as well as to leading companies in sectors such as hotels, aviation, cruise, rail and car rental.

APL Media Limited also produce spin-off titles ABTA Golf, the ABTA Country By Country Guide and ABTA Magazine, The Dailies.

About ABTA
ABTA has been at the heart of travel for 66 years. Their purpose is to help Members to grow their businesses successfully and sustainably, and to help their customers – the travelling public – travel with confidence.

The ABTA brand stands for support, protection and expertise. This means consumers have confidence in ABTA; and a strong trust in ABTA Members. These qualities are core to us as they ensure that holidaymakers remain confident in the holiday products that they buy from our Members.

ABTA currently has around 1,200 Members and represents around 4,000 retail outlets and offices. For more details about what we do, what being an ABTA Member means and how we’re working at the heart of the industry to ensure that the British public can travel with confidence visit

For editorial enquiries:
Tel: +44 (0)20 7253 9906

Jo Fletcher-Cross, Head of ABTA Titles
Tel: +44 (0) 20 7253 9906

Maria Pieri, Editorial Director
Tel: +44 (0) 20 7253 9906

Matthew Jackson, Managing Director
Tel: +44 (0) 20 7253 9009

Anthony Leyens, CEO
Tel: +44 (0) 20 7253 9009