Advertising Terms & Conditions

APL Media – Standard Terms and Conditions

“Publisher” means APL Media Limited details contained below. “Advertiser” means any person firm or company who enters into an agreement with the Publisher.

  1. Payment terms are 50% of the total amount of the contract price , payable 7 days from booking which shall constitute a non-refundable part payment of the contract price and the balance of the contract price shall be payable unless other payment terms are agreed in writing in respect of: a) printed publications 7 days from publication of the advertisement (or first publication in the case of a series booking) or b) digital media 7 days from going live and if the agreement covers both formats on the occurrence of the earliest event.
  2. The specification and distribution details are contained in the Publisher media information specific for the publication or web listing the subject matter of this contract, a copy of which the Advertiser acknowledges receipt, or confirms has read at:
  3. Invoices are strictly net at the price agreed and exclusive of applicable VAT or other direct sales taxes and payable without deduction unless agency commission is agreed in writing as deductible at a specific rate.
  4. The contract shall deemed to have been made at the offices of the Publisher.
  5. a) The Advertiser is solely responsible to submit to the Publisher suitable advertisement/advertorial copy in electronic format (in accordance with the Publisher’s specifications) by the specified date. All advertisements/advertorials are accepted at the Publisher’s discretion as to suitability.
  6. b) Where the Advertiser requires the Publisher to create any advertisement /advertorial or other content on its behalf, Advertiser agrees to pay to Publisher a production charge of 25% of the value of the contract price, or a minimum charge of £600. The service provided is outlined in the Publishers Media Pack that is available at:
  7. c) Publisher reserves the right to make grammatical changes and minor corrections to conform to Publishers house style.
  8. Any unpaid amounts due to Publisher will carry interest at the rate of 2% per month or part thereof, from due date until payment received by Publisher, before as well as after judgment. Publisher invoice for interest charges shall be final and binding upon the Advertiser.
  9. All reasonable efforts will be made by the Publisher to fulfil its obligations, but should the Publisher be prevented or delayed in carrying out any of their obligations by reason of an Act of God, war, lock-out, fire, flood, delays in transit, strikes, riots, postal delay or any other unexpected or exceptional causes or circumstances beyond their control the time for delivery shall be extended until a reasonable time after the event preventing or interfering with the due performance of Publishers obligations has ceased, and in no circumstances is the Publisher to be liable for any consequential loss or damage suffered by the Advertiser as a result thereof.
  10. The terms of the contract as stated in the Publishers official Order constitute the entire contract between the Advertiser and Publisher. Any variations to the contract terms are only valid if signed by a director of the Publisher.
  11. The Publisher will take reasonable care of any material supplied by the Advertiser whilst in the Publisher’s custody. The Publisher shall not be responsible for loss or damage of material in transit or whilst with any third party.
  12. In the event that the Advertiser is in default of its obligations under paragraph 5 (a) (or gives notice that it does not intend to fulfil such obligations prior to the date for submission of advertising copy) the Advertiser agrees to pay the Publisher as liquidated damages the greater of:
  13. a) 75% of the Publisher’s rate card price for the advertisement (or aggregate price in the case of a series of advertisements) prevailing at the date of this contract or
  14. b) the contract price as agreed between the Publisher and Advertiser in either case credit being given for any payments made by the Advertiser in respect of this order prior to the default or notice.
  15. In the event of any conflict between these standard terms and conditions and the Publishers official order form, the order shall prevail.
  16. Publishers reserves right to vary date of publication or advertising going live on the website by not more than +/-21 days and will notify Advertiser if there is a change to the scheduled date.
  17. Advertiser hereby consents to Publisher processing any personal data supplied by it (which Advertiser warrants to Publish has been obtained in compliance with all applicable regulations) or obtained in the course of fulfilling Publishers contract obligations to Advertiser in accordance with Publishers privacy policy which is available at
  18. All disputes or complaints must be made in writing as soon as the Advertiser is aware and in any event within 28 days of publication.
  19. This agreement shall be subject to the laws of England and Wales. The Advertiser submits to the non-exclusive jurisdiction of the English Courts.

APL Media, Highgate Studios, 53-79 Highgate Road, London NW5 1TL, UK
Registered Office: 30 City Road, London EC1Y 2AB, UK
UK Reg No: 3993234
VAT No: 701391176