National Geographic Traveller (UK)’s Branded Content team have been casting a wide net on some of the world’s most enticing destinations, working closely with local brands to introduce travellers to the best of each location.  

Through multi-channel campaigns that have received recognition at prestigious industry awards, including nominations for Best Campaign at the BSME awards 2025 and Commercial Partnership of the Year at the 2025 PPA Awards, the team have been able to use their skills, experiences and exceptional editorial eye to present each country in an inviting light. 

Explore some of National Geographic Traveller (UK)’s most successful campaigns in the media landscape: 

Ecuador Tourism 

The National Geographic Traveller (UK) Branded Content team worked with Ecuador Tourism to craft a dynamic campaign showcasing the country’s rich culture, diverse cuisine and vibrant communities. Its aim was to position Ecuador as the ‘Country of the Four Worlds’ and inspire travellers to explore its unique destinations, stunning landscapes and embrace authentic, immersive experiences. Find out more here. 

Catalan Tourist Board: The Catalan Tourist Board sought to position Catalonia as a premier European destination for gastronomy, sustainability and cultural experiences in 2025.The Branded Content team collaborated closely with the client to design a multi-platform campaign that showcased the region’s unique offerings as Europe’s first World Region of Gastronomy while also encouraging exploration of lesser-known areas. Find out more here. 

Brand USA 
Brand USA engaged APL Media’s National Geographic Traveller (UK) Branded Content team to develop a multi-platform campaign showcasing the diverse, lesser-known destinations and more personal experiences available across the country. Focusing on various themes, the campaign sought to encourage emotional connections through a mix of print and digital features tailored to UK audiences throughout 2024. Find out more here. 

To find out more about partnering with the National Geographic Traveller (UK) brand, click here. 

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About APL Media 
APL Media is a multi-award-winning content marketing agency and publisher, producing high-quality print, digital and live media across the travel and lifestyle sectors. Founded in 1997, it publishes National Geographic Traveller (UK), supported by a portfolio of brand extensions including bespoke guides, supplements, events and digital platforms. APL Media delivers impactful, audience-focused storytelling through custom content, branded campaigns, editorial consultancy and industry-leading events such as the Travel Media Awards and the professional development initiative Step Up. Its trade publishing portfolio includes Postcards and the ASTA Worldwide Destination Guide, while it also creates and supplies digital and print content for a number of national newspapers. 
aplmedia.co.uk